Creating iOS apps begins with clear understanding of the audience, the app's purpose, and the problem to solve in the initial release. A thorough discovery phase defines the MVP, selects the appropriate architecture, and avoids features that sound impressive but don’t enhance actual use.

After the base is established, attention moves to UI behavior, speed, and reliability across iPhone generations and iOS updates. Cohesive navigation, robust state management, and thoughtfully planned integrations (payments, authentication, analytics, backend APIs) simplify maintenance and scaling after release to the App Store.